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Job Opportunity: SEM Specialist

 
Date   Jul 24
 
Listing No.   IE242902
 
Sector   Internet, eCommerce & Social/Digital Media
 
Region   Center
 
City/Yishuv   Tel Aviv
 
 
SEM Specialist
 
Looking for a SEM Specialist to join its growing team. We're looking for
someone who can create, scale and optimize high volume PPC campaigns on
Google, Bing, and other search engines. The SEM Specialist is responsible
for our PPC campaigns including development of overall strategy,
optimization, creative, and ROI analysis. You are a result oriented
individual who can maximize the performance of each campaign to achieve the company’s growth goals. Environment is fast-paced and teamwork oriented.
Candidate must be super analytical, independent, out of the box thinker and
a quick learner. If you have a proven record of success with large PPC
budget, have a great passion for PPC, and at least 1 year experience, come
and join us

RESPONSIBILITIES:

● Responsible for large scale budget and large scale campaigns.
● Manage SEM campaigns and channels, such as: account structure,
keyword expansion, ad-copy optimization, performance analyses, landing page optimization, bid management, spend allocation (desktop vs mobile, search engine and countries)
● Create and maintain testing plan across all campaigns including
copy, bidding and landing page
● Develop and maintain monthly media plan across all campaigns.
● Leverage analytics tools to optimize the performance of marketing
campaigns.

REQUIREMENTS:

You have 1-3 years of experience with paid search campaigns in Google. (Bing
and 3rd tier search engines an advantage)
You have demonstrated analytical skills and you are comfortable with large
sets of data and numbers.
You are a master with Google Analytics and landing page optimization tools.
You have excellent interpersonal skills
You are proficient in Microsoft Excel and large data analysis
You are a self-starter with strong multi-tasking ability and close attention
to detail
You follow the latest web trends with interest
You have a Bachelor’s degree (BA/BS) in exact science, marketing, business
or related field.
You have fluent English.
 
 
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