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Job Opportunity: Product Marketing Communications Specialist

Date   Dec 11
Listing No.   IE246061
Sector   Technical/Content/Copy Writing & Marcom
Region   Center
City/Yishuv   Herzliya
Product Marketing Communications Specialist
Are you amazing at what you do? Are you passionate about educating marketers about new innovations and evangelising mobile marketing technology?
This is your dream job!

We are looking for a passionate marketer with exceptional communications and collaboration skills to join our growing global marketing team. Your primary responsibility will be to transform technical product capabilities into compelling product narratives that drive product usage and new sales. This
will include creating product narratives and branding, writing blog posts and email messaging, facilitating internal training and go-to-market
communications, as well as solutions-oriented webinars and partner marketing.


Product Content Creation:

Create, maintain and manage multi-channel product content for both internal and external audiences. Includes educational material, evangelism materials, creative guidance on product screenshots, gifs and videos, as well as sales collateral.

Product Narratives:

Master the current and upcoming product's technical capabilities and translate them into real-world, relatable product narratives that will be used in the website, in sales collateral and in blog posts. Own the why and the what of product communications.

Internal Training:

Collaborate with product, sales, CSM and training teams to deliver world-class training and testing on new features, and retraining on legacy features.

Co-Marketing Activation:

Create and facilitate co-marketing campaigns with relevant partners across the globe

Product-Driven Content and Positioning:

Assist in the development and optimization of customer communications,
funnels, onboarding materials, exercises and evangelism

Minimum Qualifications

2+ years experience in product marketing, technical marketing
communications, or mobile marketing communications
True native-fluency in English with exemplary communications skills
Excellent visual communications skills - take a technical concept and
explain it clearly in a just one image
Strong familiarity with mobile app marketing and related technologies
Experience participating in dynamic product rollout processes
Highly motivated, with a positive outlook and a can-do attitude (be the
person you would want to work with)
A real people-person, someone who can make conversation with and build a
relationship with anyone, anywhere

Preferred Qualifications

Bachelor's degree in Marketing, Business or Communications
Hands-on experience working in a high-tech or startup environment
Experience in the mobile app marketing, enterprise digital marketing, SAAS
or B2B space space
Organizational and project management experience
A great sense of humor
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